HOW IT WORKS
From Diagnosis to Solution: How the Invisibility Book Syndrome Examination Works
We dive into your book, find out what the problem is, and map the solution to resolve it. Here is each stage in detail.
STEP 1
You tell us about your book.
Complete the short form with your book’s title, a link to where it is sold, its genre or subject, and who you wrote it for. The more you tell us about your reader, the sharper our examination.
STEP 2
We confirm and prepare.
We reply to confirm that we have what we need, and let you know when to expect your Focus Sheet.
STEP 3
We dive into your book.
We study your book page, your categories and keywords, your positioning, and the signals that build or weaken a reader’s trust. We run all five checks: Discoverability, Adaptability, Positioning, Credibility and Keywords. We also look at the titles your readers are choosing instead of yours, to understand what they are doing differently.
STEP 4
We identify the problem.
We separate symptoms from causes. A slow-selling book may have a keyword problem, a positioning problem, a credibility problem, or several at once. We pinpoint each one and rank it by its effect on your book’s visibility.
STEP 5
We build the solution.
For each problem, we map the fix, set the order in which the fixes should happen, and select the book marketing services best suited to carrying them out.
STEP 6
You receive your Invisibility Book Syndrome Focus Sheet.
One page covering your diagnosis, what is working, what is holding the book back, your priority actions, and the right marketing route for your book.
STEP 7
You decide what happens next.
Apply the Focus Sheet yourself, share it with your team, or ask us to carry out the services it recommends.
Questions before you begin? Write to us at [your email address]
How It Works
From Diagnosis to Solution: How the Invisibility Book Syndrome Examination Works
We dive into your book, find out what the problem is, and map the solution to resolve it. Here is each stage in detail.
STEP 1
You tell us about your book.
Complete the short form with your book’s title, a link to where it is sold, its genre or subject, and who you wrote it for. The more you tell us about your reader, the sharper our examination.
STEP 2
We confirm and prepare.
We reply to confirm that we have what we need, and let you know when to expect your Focus Sheet.
STEP 3
We dive into your book.
We study your book page, your categories and keywords, your positioning, and the signals that build or weaken a reader’s trust. We run all five checks: Discoverability, Adaptability, Positioning, Credibility and Keywords. We also look at the titles your readers are choosing instead of yours, to understand what they are doing differently.
STEP 4
We identify the problem.
We separate symptoms from causes. A slow-selling book may have a keyword problem, a positioning problem, a credibility problem, or several at once. We pinpoint each one and rank it by its effect on your book’s visibility.
STEP 5
We build the solution.
For each problem, we map the fix, set the order in which the fixes should happen, and select the book marketing services best suited to carrying them out.
STEP 6
You receive your Invisibility Book Syndrome Focus Sheet.
One page covering your diagnosis, what is working, what is holding the book back, your priority actions, and the right marketing route for your book.
STEP 7
You decide what happens next.
Apply the Focus Sheet yourself, share it with your team, or ask us to carry out the services it recommends.
Questions before you begin? Write to us at [your email address]
Steps 6 & 7
You receive your Invisibility Book Syndrome Focus Sheet.
One page covering your diagnosis, what is working, what is holding the book back, your priority actions, and the right marketing route for your book.
Step 7: You decide what happens next.
Apply the Focus Sheet yourself, share it with your team, or ask us to carry out the services it recommends.
Questions before you begin? Write to us at [your email address]
STEP 7
You decide what happens next.
Apply the Focus Sheet yourself, share it with your team, or ask us to carry out the services it recommends.
Questions before you begin? Write to us at [your email address]